Based in San Diego California, Green Tree Jewelry was founded by Lance Nybye Sr. and his son Lance Nybye Jr. to provide affordable fun jewelry from sustainable resources in the USA.
Lance Jr. & Sr. stumbled upon the idea of Green Tree Jewelry after a fire consumed their previous business of laser engraving bats ( heavyhitter.com ). The bat business never made a full comeback after the 2008 San Diego wildfires, so they had to find a way to reinvent themselves. While attending weekend craft shows and weeknight street fairs, they had the idea of using their laser engravers to make wood earrings. The product has come a long way from where it started and they are proud to offer not only earrings, but bracelets, pendants, switch plates, and clocks as well.
Lance Jr., Green Trees designer, is laser focused on the smallest details. He is constantly improving the manufacturing process and product design. His inspiration for all his Green Tree products come from one main root. The symbolic reasoning of the mind, whether it be, a design, animal, or any symbolic representation it must invoke a positive response. One of his favorite things to hear is, "I have never received so many compliments on my earrings" . Ultimately he cares most about the customer being happy, offering unique products to the marketplace and growing his business organically.